Corporate paper for Honig Obmann

Natural paper for a natural product from Vorarlberg, Austria.

Corporate paper for Honig Obmann

Wed, 10. January
Natural, Rough
Corporate Identity, Corporate Design, Corporate Paper

Natural paper for a natural product

Quality first

The wholesale company Honig Obmann, based in Vorarlberg, provides more than 70 customers in Austria and Switzerland with high-quality honey products. And this quality promise had to be reflected in the corporate design of the company. Honig Obmann was looking for a paper that fulfils the haptic and optic requirements of the company while setting new standards when it comes to environmental awareness.

Image building

Various print advertising materials had to support the image building for Honig Obmann: a folder advertising local honey and honeybased organic products from Austria, as well as business cards and window envelopes. They decided to use PERGRAPHICA® Natural Rough 300 g/m² for the folders and business cards, and 100 g/m² for the envelopes.

Read more

To start off, we used ordinary coated wood-free paper to set up the printing machine. It was interesting to see that the colours were more saturated on this type of paper, but the final result on PERGRAPHICA® was clearly more beautiful and natural.

Richard Mähr, Graphic Designer e.U.

With PERGRAPHICA®, Honig Obmann found a paper that combined their haptic and optic requirements with an outstanding environmental performance, emphasising the organic nature of honey as well as the company’s sustainability standards. The chosen paper was therefore a perfect fit for the advertising concept. And the feedback from employees as well as from customers was consistently positive.

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